Last month, Nium and the ICC challenged cricket-loving technophiles to test their coding skills in the Nium Coding Challenge. More than 15,000 people stepped up to take the challenge, answering questions on code snippets used in a soon-to-be-released trivia game called, “WhoZat?!”
Today, the ICC in partnership with its Official Fintech Infrastructure Partner, Nium, launched the fun-filled new game “WhoZat?” tests cricket trivia by challenging fans with six guesses to identify the players competing in the Men’s T20 World Cup, using attributes such as age, country, playing positions, etc. The game is another digital fan engagement project designed to enhance the Men’s T20 World Cup experience. The tournament is scheduled to be played in Australia from 16 October to 13 November 2022.
The ICC and Nium are partnering on a vision to unite the global cricket community, nurture tech talent, and bring fans closer to the game. The two are focused on deeper fan engagement, increasing fan involvement off the pitch with cutting-edge innovation and thrilling digital offerings.
Speaking on this launch, Nium Senior Vice President and Head of Global Marketing and Communications, Jeremiah Glodoveza said: “For die-hard fans, cricket is a lifestyle. You want to be part of the game on and off the pitch. We’re excited to be partnering with the ICC on new technologies that make the cricket experience a deeper part of a fan’s lifestyle, and we’re committed to working on new digital strategies that make the fan experience fun.”
ABOUT THE ICC
The ICC is the global governing body for cricket. Representing 108 members, the ICC governs and administrates the game and is responsible for the staging of major international tournaments including the ICC World Test Championship Final, ICC Men’s and Women’s Cricket World Cups, T20 World Cups as well as all associated qualifying events.
The ICC presides over the ICC Code of Conduct which sets the professional standards of discipline for international cricket, playing conditions, bowling reviews and other ICC regulations. The Laws of the game remain under the auspices of the MCC.
The ICC also appoints the umpires and referees that officiate at all sanctioned Test matches, One Day Internationals and T20 Internationals. Through the Integrity Unit it coordinates action against corruption and match fixing.
The ICC Development department works with Associate Members to improve the quality of international cricket, build better cricket systems, get more people playing cricket and grow the game.
Nium is the global platform for modern money movement and the official fintech infrastructure partner of the International Cricket Council (ICC). It provides banks, payment providers, and businesses of any size with access to global payment and card issuance solutions. Its modular platform powers frictionless commerce, helping businesses pay and get paid across the globe. Once connected to the Nium platform, businesses are able to pay out in more than 100 currencies to over 190 countries – 100 of which in real time. Funds can be received in 35 markets, including Southeast Asia, UK, Hong Kong, Singapore, Australia, India, and the US. Nium’s growing card issuance business is already available in 34 countries, including Europe (SEPA), the UK, Australia and Singapore. Nium holds regulatory licenses and authorizations in over 40 countries, enabling seamless global payments and rapid integration, regardless of geography.